— Seo Tips

Get more subscribers with these seven podcast SEO tips

1 Mins read

30-second summary:

  • Did you know that, as of 2020, upwards of 68 million people listen to a weekly podcast?
  •  Your podcast can easily reach more subscribers if you take some time to do some off-page SEO tactics and a few other best practices along the way.
  • Check out these seven podcast SEO tips to help you get in front of more people and get more subscribers.

If you have a podcast for your business, something you’ve probably thought about is how to get more subscribers to tune in to future episodes. 

After all, unlike traditional blogging, where you have a dedicated space for your content, your listeners access your podcast episodes through a third-party streaming service or podcast directory. And these services often carry hundreds of thousands of other podcasts in their network. 

So how can you get your podcast discovered by more of the right leads and future customers? The answer is simple: podcast SEO. Blog posts aren’t the only thing that stands to benefit from search engine optimization techniques. Your podcast can easily reach more subscribers if you take some time to do some off-page SEO tactics and a few other best practices along the way.

I was wondering how to get started and get that podcast out there? Check out these seven podcast SEO tips to help you get in front of more people and get more subscribers.

1. Have a clear persona for your podcast

Did you know that, as of 2020, upwards of 68 million people listen to a weekly podcast? Given the year-on-year growth of podcasts, you’re bound to have a dedicated audience in that vast market.

But the growing number of podcast listeners is also a sign of the growing number of podcasts available online. To stand out, you’ll have to speak to a specific set of podcast listeners instead of trying to reach just anyone.

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About author
Tristan McCue is a 26-year-old junior programmer who enjoys reading, binge-watching boxed sets, and appearing in the background on TV. He is smart and friendly, but can also be very evil and a bit lazy.He is an Australian Christian. He has a post-graduate degree in computing.
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